What is Location?

Location | Definition

This is the geographic location of the device serving the ad. This is a refinement of your audience if you want to target specific areas with ads relevant to that place.

Location Data for Apple Search Ads are only available in these countries: Australia, Austria, Belgium, Canada, China mainland, Denmark, Finland, France, Germany, Greece, Hungary, India, Indonesia, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Philippines, Poland, Romania, Spain, Sweden, Switzerland, Taiwan, Thailand, UK, and U.S.

Related Terms

Customer Type
Demographic